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Stay up to date with the latest changes and enhancements.
Stay up to date with the latest changes and enhancements.


27. Feb 2026
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We’ve added a new way to spark authentic thought leadership inside Heyoo.
With Post Inspiration Questions, marketing teams can provide structured, manageable prompts directly inside the platform.
This feature connects strategic guidance from marketing with individual reflection from employees.
Even with personalised post suggestions, many employees still face one simple barrier:
“What should I write about?”
Post Inspiration Questions remove that friction.
Instead of facing a blank page, employees are guided by relevant, thought-provoking prompts tailored to their role and context. The result is content that feels personal, reflective, and aligned with your broader brand narrative.
Under Settings → Inspiration Questions, admins can now fully manage the questions that appear inside Heyoo.
You can:
Create your own custom inspiration questions
Use and activate questions from the Heyoo library
Edit existing questions at any time
Add an optional description to guide deeper thinking
Assign questions to specific user types, such as Thought Leaders or Advocates
Restrict visibility to certain employee groups
Activate or deactivate questions, ideal for time-bound themes or campaigns
This means inspiration is no longer random. It becomes part of your structured content strategy.
You decide:
Which questions are visible
Who sees them
When they are active
How they are framed
For example:
Sales teams can receive questions about client conversations.
Customer Success can reflect on recent wins.
Leadership can be prompted to share strategic decisions or market perspectives.
Questions can be updated as priorities shift and temporarily activated for thematic focus periods.
In the Thought Leader Hub, employees now see an Inspiration Questions section directly below the post creation options.
When an employee clicks on one:
The post creation window opens automatically
The selected question appears as the main prompt
Any additional description is shown to encourage deeper reflection
The question context is automatically considered in the post generation process
Employees simply add their thoughts in the input field.
Heyoo then:
Combines the employee’s reflection with the selected question
Applies the personal tone of voice and posting profile
Aligns the content with company pillars and POVs
Generates a structured LinkedIn post draft
The question is not just shown as text. It actively shapes how the post is generated.
Post Inspiration Questions connect strategic alignment with authentic storytelling.
For marketing and comms teams, this means:
You can guide narratives around defined content pillars
Encourage specific angles or perspectives
Activate certain groups with relevant prompts
Keep messaging aligned without writing posts centrally
Adjust and refine inspiration over time
For employees and leaders, it means:
No blank page pressure
Clear, concrete starting points
A natural way to share personal experiences
Content that still feels entirely their own
The flow is simple:
Admin creates or edits Post Inspiration Questions
Questions are assigned to selected users or groups
Employees see them directly in the Thought Leader Hub
They choose a question and add their reflection
Heyoo generates a post aligned with their tone of voice, posting profile and the question as additional context
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